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Video Recap of Weekly Search Buzz :: November 6, 2009
Google shows about ten Sesame Streets logos over three days for their 40th anniversary. Google, Yahoo, Bing, AOL and others dressed up for Halloween. Google’s home page fade adds “this space left...
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Google Poland: Scam Ads in Polish AdWords
This site rarely ever has guest posts, but I wanted to make an exception for a long time reader and SEO who often sends me tips and advice. Kasia Bauer, a search marketer from Poland, author of...
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Blue Google Map Pins in Google AdWords Results
A DigitalPoint Forums thread reports seeing a new type of Google AdWords result. This AdWords result seems to be combined with a Google Maps result, where it shows a blue pin, and address information...
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Google AdWords Opens Product Ads To All U.S. Advertisers
The day has come where Google has opened the product ads product to all U.S. advertisers. I believe Google is running two types of product ads, although I am not 100% sure. I believe one is commission...
View ArticleBuilding Landing Pages for Google AdWords
In the last article on Google AdWords we talked about three core pay-per-click elements keywords ad text and landing pages. In this article we will delve deeply into landing pages since that s where...
View ArticleGoogle AdWords: Beyond Text-Based Search Ads
This is the fourth and last article in a series that guides you in using Google AdWords. In this article we ll cover keyword strategy taking a look at the use of negative keywords consider the AdWords...
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Google Takes Google Money Scams To Court
Google has announced they are now legally going after those companies who have been scamming unsuspecting people since March of this year. We first wrote about the Google Money Scams in March, then in...
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Increasing The Scope Of Existing PPC Campaigns Effectively
The complexity of Google Adwords is always on the rise and it takes time, skill and effort to achieve good results with PPC campaigns in terms of finding the sweet medium of increased conversions and...
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Google and Yelp Could Change Local Search
It looks like Google is about to acquire Yelp. No surprise, really. Is there a vertical Google hasn’t made a purchase in? Two things happen when Google makes an acquisition in a vertical. A competitor...
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Video Recap of Weekly Search Buzz :: January 22, 2010
In this weeks recap, we go a bit all over the place to get through the most important topics we covered in the past 7 days. We talked about a study that showed the minor impact Google personalized...
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